Archive for June, 2010

Learn About the New SpaFinder Global, Spa and Wellness Guide!

This November, SpaFinder and NewBeauty will bring you the largest spa guide in the world, merging in-depth beauty content with a complete reference guide to luxury spas. Commit before June 30 and be included in the “Affordable Luxury” email to 300,000+ spa enthusiasts.
Worldwide circulation increased by 20%!
• Exposure to NewBeauty’s 2 .25 million [...]

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Spa Insider: SRI Report Day Spas

Dear Day Spa Partner,
 
At the recent Global Spa Summit in Istanbul, an exciting new report from SRI International was presented with cutting-edge data about the topic of spas and the global wellness industry.  I am sharing a link to the entire report with you. ($1,000 value!) This is the first time a well-respected global research firm [...]

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Marketing Idea of the Month – Tips on Responding to Negative Online Reviews

Let’s admit it. A less-than-perfect review isn’t something anybody wants, but it doesn’t have to be the end of the world. There are ways to successfully resolve negative online reviews that will likely satisfy your disgruntled client—and ultimately strengthen your business.

1)      Contact the consumer: Seek to rectify the situation by reaching out to your dissatisfied [...]

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