With consumers learning more about the importance of sustainability and “going green,” the demand for products that fit into this lifestyle is ever-growing. In fact, global sales of natural and organic beauty products are projected to reach $9 billion by the end of this year, with product sales to reach $14 billion by 2015, according to Organic Monitor’s upcoming Global Market for Natural & Organic Personal Care Products report. Currently in the United States, Germany and Australia natural and organic product sales capture 10 percent of market share, due to high consumer awareness.